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12 OCTOBER 2022
Ennismore’s launched new food & beverage concept studio: Carte Blanched
Carte Blanched is a specialist in-house team of operators, chefs, mixologists and creatives who create bespoke, forward-thinking, authentic and culturally relevant food and beverage concepts for Ennismore’s lifestyle brands.
Unique to Ennismore, Carte Blanched creates new and develops existing F&B brands for hotel owners, overseeing everything from conception through to opening and beyond to deliver extraordinary destinations for both local and international guests. Across Ennismore’s 100 lifestyle hotels, there are 190 restaurants and bars that generate approx. 50% of total revenue – a testament to each brand’s connection to the local community.
The expertise of Carte Blanched is strengthened by a global network of hospitality collaborators and partners, including: Selin Kiazim & Laura Christie, founders of Oklava; Monica Berg & Alex Kratena, the multi award winning duo behind Tayer and Elementary; Kris Yenbamroong, LA’s Night + Market; Andrei Soen, Singapore’s Park Bench Deli; Layo Paskin & Zoe Paskin, the team behind Palomar, The Barbary, Evelyn’s Table and The Blue Posts in London, and Tuscan Butcher Dario Cecchini, of cult Netflix show Chef’s Table.
With over 40 brands in its portfolio, Carte Blanched is behind some of the most coveted culinary experiences, including: Tandoor Tina at 25hours Dubai, inspired by the smells, tastes, and colours of exotic and carefree travels around India; Four Corners at The Hoxton, Barcelona, Italian-American restaurant specialising in Detroit style pizza with a menu from Pizza Czar, Anthony Falco; Seabird at The Hoxton, Southwark, Seafood restaurant boasting London’s longest oyster list; Fi’Lia at SLS Dubai, Italian-Mediterranean cooking based on the philosophy of food passed down from one generation of women to the next; and Bibo at Mondrian Shoreditch, a lively space, perfect for casual lunches and spirited dinners with chef Dani García.
Carte Blanched’s services span from strategic development, market research, including local insider knowledge trend reports and culinary and beverage innovation, to brand identity creation, recruitment, training, and marketing and PR. In addition, before fully launching a new brand, the Carte Blanched team tests the concept to the public in a three-month pop-up at La Cave – its incubator kitchen situated beneath The Hoxton, Holborn – to obtain vital customer feedback and crucially build brand awareness.
“The F&B experience is an integral part of what sets lifestyle hospitality brands apart from your traditional hotel brands, and Carte Blanched is how we ensure our restaurants and bars are authentic and culturally relevant globally and in local markets”, said Sharan Pasricha, Founder & Co-CEO of Ennismore. “Carte Blanched is a completely new and unique approach to how we deliver extraordinary drinking and dining destinations – from concept to execution – for our owners and hotels. and is one of the vital ways which sets Ennismore apart from our competitors. I am incredibly proud of the team we have pulled together, who are the best in their field.”
Since 2021, the team have opened 17 new outlets in Europe and the Middle East and with the launch of Carte Blanched comes some exciting new projects, including: Floating World, a fabulously excessive, Japanese-influenced restaurant; Dollars, a new sandwich bar concept in Partnership with Andrei Soen, the mastermind behind Park Bench Deli; Chet’s, a Thai-Americana restaurant in partnership with LA based Kris Yenbamroong of Night + Market; Bottega di Carna, a nose to tail Italian inspired restaurant in partnership with Dario Cecchini; and Mr Nakamoto, an American steakhouse with Japanese flavours inspired by the mid-Manhattan dining of the Mad Men era.
Carte Blanched is one of Ennismore’s four specialised in-house studios, obsessing every guest touch point. These studios – a unique offering in the hospitality industry – work with owners to elevate their property and create an authentic brand experience for their guests. They include AIME Studios – an award-winning interior & graphic studio; Staymore – a Digital Product & Tech Innovation lab; Ennismore Partnership Studio – which drives global partnerships and brand awareness, and Carte Blanched.
Learn more at the Carte Blanched website.
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