This year, we announced some incredible new projects – and two ground-breaking standalone branded residences in Dubai (a first for both brands in the city). There is a lot to look forward to in the coming years as we expand our footprint in the world’s most exciting cities and to new destinations.
As we come to the end of the year, here’s a round-up of some of the signings we’ve announced this year.
In the Middle East, we’ve announced a whooping six hotels & branded residences. Making its mark in the region in Doha, Mondrian’s oversized imagination is set to arrive in Abu Dhabi and Riyadh. In the middle of the buzzing city centre, Mondrian Abu Dhabi’s chic crystal-clear lagoon is the perfect place to enjoy a cocktail in the sun, whilst Mondrian Riyadh Al Malga will pioneer innovative culinary and mixology experiences with three new restaurants and lounges by Ennismore’s in-house F&B concept studio, Carte Blanched.
Making a splash this year with the opening of SO/ Uptown Dubai, SO/ will make its stylish debut in Jeddah with SO/ Hotel & Residence, Jeddah Tahlia. Adding heat to the city’s gastronomic scene, the hotel also brings five new dining destinations, including an elevated surf and turf on the roof terrace with breathtaking views over the city’s skyline that’s set to be one of Jeddah’s go-to destinations.
Two first standalone residences also head to Dubai. SLS Residences at Palm Jumeirah enjoys direct and exclusive beach access and impressive 360-degree sea views extending to the Downtown Dubai skyline and Dubai Marina, whilst 25hours Heimat Dubai will redefine the notion of urban living with a range of distinctive amenities from a podcast studio, mini golf, observatory, and more.
Making our very first appearance in Africa, Mama Shelter is headed to Casablanca. Offering an urban experience in harmony with the city’s dynamism, Mama Shelter Saray Casablanca is set to be amongst the most festive and trendy establishments in Morocco with Mama’s unique sassy and flamboyant interiors, her signature menu of homemade favourites and an ambitious entertainment calendar.